hawkesbaytoday.co.nz

About

Part of the APN Digital Regional Network of 12 sites, hawkesbaytoday.co.nz is a rapidly growing website. By offering local news, event information and a platform for lively discussions on the big local issues, hawkesbaytoday.co.nz provides a community hub for the Hawke's Bay locals.

The site, along with the rest of the APN Digital Regional Network, re-launched on 19 November and now offers increased functionality, easier navigation and provides locals with the tools to interact and engage with their community. Check out the new site.

Find out more about:

Or if you have any questions at all about advertising on hawkesbaytoday.co.nz please phone:

(06) 873 0800 or email hbtsales@hbtoday.co.nz

For regional-wide or national advertising queries please visit the contact us page.

Reader Profile

56% of hawkesbaytoday.co.nz readers are female. 43% of all online readers are over the age of 50, with 21% being over the age of 60.


19% readers have an annual total household income of over $120k, with 41% over 80k. 20% of readers classify their occupations as either Professional or Senior Government Official, or as a Business Manager or Executive.


42% own their own home with a mortgage, while 26% of the readers surveyed rent. 52% of respondents do the majority of the house hold shopping.


17% of reader’s spend between 10-15 hours per week on line with a further 14% spend 15-20 hours online per week.

Source: Nielsen Market Intelligence Demographic Survey – April – June 2012

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