Bay of Plenty Times

The Bay of Plenty Times is an intrinsic part of the Bay of Plenty experience. The region’s most successful daily newspaper, it covers all aspects of news from local, national and international events to a full round-up of sporting results and a wide range of reader interests.

Quick Facts

Circulation: 20,116*
Average daily readership: 43,000
Average weekly readership : 70,000
Published: Monday – Saturday
Distribution: Bay of Plenty and surrounds
Format: Broadsheet 55cm x 10 (37.2cm) col
Founded: 1872

Reader Profile

10% of readers are aged 15-29 years, 51% are 30-59 years, and 39% are 60+.
Female skew – 51% of readers are female.
24% of our readers have tertiary qualifications.
25% have a household income of $40,000-$80,000. 33% of readers have household incomes of $80,000+.

Sections

	M	T	W	T	F	S

Sports on Monday

Bay Bites

Bay Living

TV Times

Bay Money

Bay Beat

Country News

Fishing

Gardening

Property Guide

Auto Parade

Travel

Bay Weekend

Bay of Plenty Jobs

Bay of Plenty Times also publishes

Bay of Plenty Publishing distributes approximately 200,000 paper every week.

Bay News (Weekly)
Katikati Advertiser (Weekly)
Coastal News (Weekly)
Waihi Leader (Weekly)
Te Puke Times (Weekly)
Country News (Monthly)
Hamilton This Week
Te Awamutu Courier

Source: Nielsen Consumer and Media Insights. Jul 2010 - Sep 2011, All People 15+ in the Bay of Plenty Times circulation area.
*Source: NZ Audit Bureau of Circulations - Oct 2010 - Sep 2011