APN Regional Newspapers

The Daily Post

The Daily Post is the Central North Island’s daily newspaper and is the main source of local news, views, entertainment and information. While our focus is strongly local, we also provide up-to-date national and international news, and a wide sports cover. At the 2009 Qantas Media Awards, The Daily Post took top honours for Best Daily Newspaper with a circulation under 30,000.

    Quick Facts

  • Circulation:10,587 average net daily paid*
  • Average daily readership: 25,000
  • Average weekly readership: 37,000
  • Published: Monday – Saturday
  • Distribution: Rotorua and central North Island
  • Format: Broadsheet 55cm x 10columns (37.2cm)

Reader Profile

  • 56% of the Daily Post readers are between the age of 15 and 49.
  • 59% females and 41% male readers.
  • 59% are in paid employment.
  • 39% of The Daily Post readers are in the top three socio-economic divisions.
  • 42% of people in The Daily Post circulation area read The Daily Post only on a typical day. Omitting the Daily Post from a schedule means missing 22,000 local people.
  • Combining The Daily Post with our Weekender means that 67% of home owners will have the opportunity to see an advertisement over a week. 

Sections

  M T W T F S  
h-line
Sports Extra yes            
h-line
TV Week   yes          
h-line
Zest (food and lifestyle)   yes          
h-line
Post Sport     yes        
h-line
Search 4 Jobs     yes     yes  
h-line
Post Business       yes      
h-line
What’s On?       yes      
h-line
48 Hours       yes      
h-line
Post World         yes    
h-line
Motor Show         yes    
h-line
Property Guide         yes yes  
h-line
Post Weekend           yes  
h-line

 

The Daily Post also publishes:

  • Rotorua Weekender
  • Eastern Bay News
  • Taupo Weekender
  • Turangi Chronicle
Source: Nielsen National Readership Survey, July 09 – June 2010. Based on All People 15+ in The Daily Post circulation area
*Source: NZ Audit Bureau of Circulations – June 2010

Standard Ad Sizes and Premium Position

Premium Position

 
8×7 Display Columns
Front Page Solus
 

Standard Ad Sizes

                             
Quarter Page: 28×5 Display Columns   Half Page Horizontal: 28×10 Display Columns  
   
Half Page Vertical: 55×5 Display Columns   Full Page: 55×10 Display Columns  
              
40×7 Display Columns   40×10 Display Columns  
                        
14×10 Display Columns   AdNote: 7×2 Display Columns  
 
Lug: 4×2 Display Columns  
 

 

h-line4

Sold on APN

E-newsletter sign up

Sign up to receive one of our e-newsletters to be kept up to date with the latest news and offers from APN. read more »

Sold on APN

About our audience

New Zealand has a unique and dynamic culture, with European, Maori, Pacific and Asian influences. read more »

Sold on APN

About APN New Zealand

APN New Zealand is part of APN News & Media, one of the region’s most broadly-based and successful media companies, read more »

APN Corporate Site: apn.com.au, © Copyright APN 2010. top