APN Regional Newspapers

Hawke’s Bay Today

Best Daily Newspaper up to 30,000 – Qantas Media Awards 2010

Hawke’s Bay Today has a fresh, lively look and a primary focus on local and regional news, business and sport. It also offers solid coverage of national and international developments. The paper has a strong features focus covering all topics from food and wine, agriculture and horticulture, home and garden, to books, travel, the arts, entertainment, health and technology.

    Quick Facts

  • Circulation: 24,964*
  • Average weekly readership: 94,000
  • Average daily readership:58,000
  • Published: Monday – Saturday
  • Distribution: Hawke’s Bay area & surrounds
  • Format: Broadsheet 55cm x 10col

    Reader Profile

  • 51% are female, 49% male.
  • 58% are older adults with no children at home.
  • Have high household income, with 33% earning $40,000 – $80,000 and 31% earning $80K+.
  • 64% are in paid employment.

Sections

  M T W T F S  
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Health and fitness yes            
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Business Extra   yes          
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Tuesday Market   yes          
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Arts     yes        
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Entertainment Extra       yes      
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Heartland Rural News       yes      
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Drive Time         yes    
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Hawke’s Bay Property Magazine         yes    
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48 Hours           yes  
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Hawke’s Bay Today also publishes:

  • Dannevirke News
  • The Hastings Leader
  • The Napier Courier
  • Havelock North Village Press
  • The Central Hawke’s Bay Mail
  • The Link
Source: Nielsen National Readership Survey July 09 – June 2010. Based on All People 15+ in the Hawke’s Bay Today circulation area
*Source: NZ Audit Bureau of Circulations – June 2010

Standard Ad Sizes and Premium Position

Premium Position

 
6×10 Display Columns
Front Page Solus
 

Standard Ad Sizes

                               
Quarter Page: 28×5 Display Columns   Half Page Horizontal: 28×10 Display Columns  
   
Half Page Vertical: 55×5 Display Columns   Full Page: 55×10 Display Columns  
              
40×7 Display Columns   40×10 Display Columns  
                         
14×10 Display Columns   AdNote: 7×2 Display Columns  
 
Lug: 4×2 Display Columns  
 

 

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New Zealand has a unique and dynamic culture, with European, Maori, Pacific and Asian influences. read more »

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