Hawke’s Bay Today

Best Daily Newspaper up to 30,000 – Qantas Media Awards 2010
Hawke’s Bay Today has a fresh, lively look and a primary focus on local and regional news, business and sport. It also offers solid coverage of national and international developments. The paper has a strong features focus covering all topics from food and wine, agriculture and horticulture, home and garden, to books, travel, the arts, entertainment, health and technology.
- Circulation: 24,964*
- Average weekly readership: 94,000
- Average daily readership:58,000
- Published: Monday – Saturday
- Distribution: Hawke’s Bay area & surrounds
- Format: Broadsheet 55cm x 10col
Quick Facts
- 51% are female, 49% male.
- 58% are older adults with no children at home.
- Have high household income, with 33% earning $40,000 – $80,000 and 31% earning $80K+.
- 64% are in paid employment.
Reader Profile
Sections
| M | T | W | T | F | S | ||
| Health and fitness | |||||||
| Business Extra | |||||||
| Tuesday Market | |||||||
| Arts | |||||||
| Entertainment Extra | |||||||
| Heartland Rural News | |||||||
| Drive Time | |||||||
| Hawke’s Bay Property Magazine | |||||||
| 48 Hours | |||||||
Hawke’s Bay Today also publishes:
- Dannevirke News
- The Hastings Leader
- The Napier Courier
- Havelock North Village Press
- The Central Hawke’s Bay Mail
- The Link
*Source: NZ Audit Bureau of Circulations – June 2010
Standard Ad Sizes and Premium Position
Premium Position
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| 6×10 Display Columns Front Page Solus |
Standard Ad Sizes
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| Quarter Page: 28×5 Display Columns | Half Page Horizontal: 28×10 Display Columns |
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| Half Page Vertical: 55×5 Display Columns | Full Page: 55×10 Display Columns |
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| 40×7 Display Columns | 40×10 Display Columns |
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| 14×10 Display Columns | AdNote: 7×2 Display Columns |
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| Lug: 4×2 Display Columns |
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