Hawke’s Bay Today
Best Daily Newspaper up to 30,000 – Qantas Media Awards 2010
Hawke’s Bay Today has a fresh, lively look and a primary focus on local and regional news, business and sport. It also offers solid coverage of national and international developments. The paper has a strong features focus covering all topics from food and wine, agriculture and horticulture, home and garden, to books, travel, the arts, entertainment, health and technology.
- Circulation: 24,771*
- Average weekly readership: 82,000
- Average daily readership:57,000
- Published: Monday – Saturday
- Distribution: Hawke’s Bay area & surrounds
- Format: Broadsheet 55cm x 10col
Quick Facts
- Even split between male (51%) and female readers
- 54% are older adults with no children at home.
- Have high household income, with 28% earning $40,000 – $80,000 and 39% earning $80K+.
- 61% are in paid employment.
Reader Profile
Sections
| M | T | W | T | F | S | ||
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| Health and fitness |  |
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| Business Extra | |
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| Tuesday Market | |
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| Arts | |
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| Entertainment Extra | |
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| Heartland Rural News | |
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| Drive Time | |
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| Hawke’s Bay Property Magazine | |
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| 48 Hours | |
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Hawke’s Bay Today also publishes:
- Dannevirke News
- The Hastings Leader
- The Napier Courier
- Havelock North Village Press
- The Central Hawke’s Bay Mail
- The Link
*Source: NZ Audit Bureau of Circulations - Oct 2010 – Sep 2011 Standard Ad Sizes and Premium Position
Premium Position
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| 6×10 Display Columns Front Page Solus |
Standard Ad Sizes
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| Quarter Page: 28×5 Display Columns | Half Page Horizontal: 28×10 Display Columns |
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| Half Page Vertical: 55×5 Display Columns | Full Page: 55×10 Display Columns |
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| 40×7 Display Columns | 40×10 Display Columns |
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| 14×10 Display Columns | AdNote: 7×2 Display Columns |
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| Lug: 4×2 Display Columns |
