Sport

Full colour and ‘late to press’ capability defines the Herald on Sunday Sport section

The Herald on Sunday Sport section is a significant part of the paper and a comprehensive guide to the weekend’s sport. It contains expert analysis, the latest results and entertaining perspectives from the country’s best sports writers.

Written in an entertaining and informative manner, the section has developed a strong and loyal readership. With its position as a reverse front page, Herald on Sunday Sport satisfies the most devoted sports fan, and delivers a dedicated audience to the advertiser.
Printable Herald on Sunday Sport fact sheet

How Sunday Sport engages readers

Men are more likely to engage with Sport as entertainment, women engage with Sport as an education. Younger readers engage with Sport on a social level – sharing the contents with someone else.

I will always read Sport before any other section (unless my wife nabs the paper first!) Nothing beats taking your time reading the Sport section on Sunday morning, at home over a cup of coffee. Bliss.

Herald on Sunday Sport engages with readers by ‘educating me’, aborbing me’ and ‘altering my thoughts and feelings and also engages readers at a social level. Check out the full Media Engagement Presentation for more consumer insights.

Why advertise?

The highest Sunday paper readership in the Northern Region (Taupo north) combined with unbeatable sports coverage is a valuable proposition for those looking to advertise in a sports environment.