New Zealand Magazines

New Zealand Listener

New Zealand Listener Media Kit

New Zealand Listener is the country’s most-read weekly current affairs magazine and outsells its nearest rival by 100%*. Having celebrated its 70th anniversary in 2009, the Listener is a trusted and quality media brand that occupies a unique place in affluent and influential homes around New Zealand. Renowned for its compelling journalism, topical lifestyle coverage, media reviews plus comprehensive radio and TV listings, the Listener remains the chosen magazine for intelligent New Zealanders week after week.

Readership and Circulation

Total Readership: 290,000 readers every week
Total Circulation: 64,072*
One of our greatest strengths is the loyalty of our readership; our subscribers account for over half of our total circulation. That’s more than our closest rival’s entire circulation.

Reader Profile

  • Affluent: 27% of or readers have a household income in excess of $100K
  • Influential: 17% of our readers are Socio 1 ( the Top Socio)
  • Educated: 29% of our readers are university graduates
  • Financially Savvy: 63% of our readers have savings or investments

Source: Nielsen Consumer and Media Insights. Jul 2010 - Sep 2011, AP 10+ unless specified otherwise
* NZ Audit Bureau of Circulation, Jan – Jul 2011
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About our audience

New Zealand has a unique and dynamic culture, with European, Maori, Pacific and Asian influences. read more »

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