TIME

 Media Kit

TIME’s advertisers access a powerful and contemporary environment, and their brands are enhanced by association with TIME’s worldwide prestige. Readers place great value on the knowledge they gain through the pages of TIME.

TIME is:

  • International
  • Contemporary
  • Influential
  • Intelligent
  • Credible
  • Independent

TIME provides:

  • in-depth analysis of world events unpralleled by any other publication
  • broad, compelling reportage, news, business, travel, health, fashion, arts and entertainment, technology and politics
  • powerful and arresting photojournalism
  • the opportunity to reach people in their homes- 85% of TIME readers are subscribers

Readership and Circulation

  • Total Readership: 202,000 readers every week
  • Total Circulation: 23,266 *

Reader Profile

Like NZ Listener readers, New Zealand’s TIME readers are an influential and affluent audience. 

  • They have an average household income $16,000 above the population average
  • The average age of the TIME reader is 44
  • They are loyal readers; 85% of TIME readers are subscribers

Source: Nielsen Media Research, National Readership Survey, July 2009 – June 2010, all people 10+ unless stated otherwise
* NZ Audited Bureau of Circulation, Jul-Dec 2009
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